Together Credit Union (St. Louis, MO) is the title sponsor of Ballpark Village's newly completed outdoor plaza.
Ballpark Village is a mixed-use retail, entertainment, office and residential district that spans seven blocks in downtown St. Louis.
The newly opened Together Credit Union Plaza comprises nearly 40,000 square feet of outdoor public gathering space framed by Busch Stadium, OneLife Fitness, Sports & Social St. Louis, Live! by Loews – St. Louis, and Phase 1 dining and entertainment venues along Clark Street.
The Together Credit Union Plaza currently features tabled seating for more than 300 guests and a state-of-the-art LED screen for guests
The price tag of the sponsorship was not disclosed.
Read more.
Showing posts with label Sponsorships. Show all posts
Showing posts with label Sponsorships. Show all posts
Monday, July 20, 2020
Sunday, March 15, 2020
3 CUs Announce Sponsorships with Pro Sports Teams
Three credit unions have recently announced sponsorship agreements with professional sports teams.
First Entertainment Credit Union (Hollywood, CA) inked a multi-year sponsorship agreement with the Los Angeles Lakers. First Entertainment will be the Official Credit Union of Lakers. The sponsorship includes extensive in-arena branding and promotions during Lakers home games and at Lakers-related events at L.A. Live. In addition to becoming the team’s Official Credit Union, First Entertainment is launching an individual partnership with Lakers forward Anthony Davis.
Arizona Federal Credit Union (Phoenix, AZ) renewed its partnership with Phoenix Rising Football Club for three years, as its official credit union. As part of the partnership agreement, the credit union will offer exclusive co-branded products.
Philadelphia Union II and Sun East Federal Credit Union (Aston, PA) announced a multiyear partnership which includes making Sun East the official jersey sponsor of Union ll. Sun East Federal Credit Union will appear on both the home and away jerseys beginning with the 2020 USL Championship season.
However, the price tag of these sponsorship agreements were not disclosed.
First Entertainment Credit Union (Hollywood, CA) inked a multi-year sponsorship agreement with the Los Angeles Lakers. First Entertainment will be the Official Credit Union of Lakers. The sponsorship includes extensive in-arena branding and promotions during Lakers home games and at Lakers-related events at L.A. Live. In addition to becoming the team’s Official Credit Union, First Entertainment is launching an individual partnership with Lakers forward Anthony Davis.
Arizona Federal Credit Union (Phoenix, AZ) renewed its partnership with Phoenix Rising Football Club for three years, as its official credit union. As part of the partnership agreement, the credit union will offer exclusive co-branded products.
Philadelphia Union II and Sun East Federal Credit Union (Aston, PA) announced a multiyear partnership which includes making Sun East the official jersey sponsor of Union ll. Sun East Federal Credit Union will appear on both the home and away jerseys beginning with the 2020 USL Championship season.
However, the price tag of these sponsorship agreements were not disclosed.
Sunday, February 9, 2020
Affinity Plus CU Buys Naming Rights to Concert Venue
Affinity Plus Credit Union (Saint Paul, MN) on February 5 bought the naming rights to a new concert venue in Minneapolis.
As part of the seven-year sponsorship agreement, the venue’s official name will change to “The Fillmore Presented by Affinity Plus Federal Credit Union.”
The $2.4 billion credit union’s name will also be stamped on everything from tickets to social media posts.
The credit union will have several ATMs at the venue.
The concert venue has a seating capacity of 1,850 people.
The price tag for the naming rights to the concert venue was not disclosed.
Read more.
As part of the seven-year sponsorship agreement, the venue’s official name will change to “The Fillmore Presented by Affinity Plus Federal Credit Union.”
The $2.4 billion credit union’s name will also be stamped on everything from tickets to social media posts.
The credit union will have several ATMs at the venue.
The concert venue has a seating capacity of 1,850 people.
The price tag for the naming rights to the concert venue was not disclosed.
Read more.
Saturday, December 21, 2019
Idaho Central CU Buys Naming Rights to Plaza at Ski Resort
Idaho Central Credit Union (Chubbuck, ID) has bought the naming rights to a plaza at ski resort.
The plaza outside of Bogus Basin’s JR Simplot Lodge will now be called Idaho Central Credit Union Plaza.
The 17,000 square foot plaza features a seating area, fireplaces, landscaping, and the Double R Ranch BBQ Smokehouse.
The sponsorship agreement is for multiple years, but the exact terms and price were not disclosed.
Read more.
The plaza outside of Bogus Basin’s JR Simplot Lodge will now be called Idaho Central Credit Union Plaza.
The 17,000 square foot plaza features a seating area, fireplaces, landscaping, and the Double R Ranch BBQ Smokehouse.
The sponsorship agreement is for multiple years, but the exact terms and price were not disclosed.
Read more.
Tuesday, December 17, 2019
University CU Receives Naming Rights to College Athletic Pavilion
Saint Mary's College will rename its sports pavilion after University Credit Union (Los Angeles, CA), as part of the partnership agreement.
The rebranded 3,500 seat pavilion, which is the home to the Saint Mary's men's basketball, women's basketball and volleyball teams, will be called University Credit Union Pavilion.
The agreement also includes sponsorship opportunities with the Athletic Department.
In addition, University Credit Union will provide multiple ATM locations throughout the campus, a future branch on campus and additional funding to the existing food pantry as well. An affinity alumni debit/credit card program will exist with benefits and incentives.
The price tag of the partnership and naming rights was not disclosed.
Read more.
The rebranded 3,500 seat pavilion, which is the home to the Saint Mary's men's basketball, women's basketball and volleyball teams, will be called University Credit Union Pavilion.
The agreement also includes sponsorship opportunities with the Athletic Department.
In addition, University Credit Union will provide multiple ATM locations throughout the campus, a future branch on campus and additional funding to the existing food pantry as well. An affinity alumni debit/credit card program will exist with benefits and incentives.
The price tag of the partnership and naming rights was not disclosed.
Read more.
Sunday, September 22, 2019
Guardian CU Sponsors Professional Golf Tournament
Guardian Credit Union (Montgomery, AL) is sponsoring this weekend the Guardian Championship on the LPGA's Symetra Tour in Prattville, Alabama.
The Symetra Tour is the official qualifying tour of the LPGA Tour.
Guardian CU has almost $510 million in assets as of June 2019.
The price tag of this sponsorship was not disclosed.
Credit unions also sponsored the Danielle Downey Credit Union Classic in Rochester, NY on the Symetra Tour in July.
However, I doubt policymakers intended for the credit union tax exemption to be used to sponsor a professional golf tournament.
Read more.
The Symetra Tour is the official qualifying tour of the LPGA Tour.
Guardian CU has almost $510 million in assets as of June 2019.
The price tag of this sponsorship was not disclosed.
Credit unions also sponsored the Danielle Downey Credit Union Classic in Rochester, NY on the Symetra Tour in July.
However, I doubt policymakers intended for the credit union tax exemption to be used to sponsor a professional golf tournament.
Read more.
Friday, September 20, 2019
Mountain America CU Sponsoring Dixie State University Athletics
Mountain America Credit Union (Sandy, UT) is the exclusive credit union sponsor of Dixie State University Athletics (St. George, UT).
Funds from this multi-year sponsorship will go to new videoboards inside Burns Arena and at Trailblazers Stadium.
In return, $9 billion Mountain America will have its brand prominently displayed at all home athletic games including football, basketball, women's volleyball, men's and women's soccer, softball, and baseball.
The price of the sponsorship agreement was not disclosed.
Read more.
Funds from this multi-year sponsorship will go to new videoboards inside Burns Arena and at Trailblazers Stadium.
In return, $9 billion Mountain America will have its brand prominently displayed at all home athletic games including football, basketball, women's volleyball, men's and women's soccer, softball, and baseball.
The price of the sponsorship agreement was not disclosed.
Read more.
Sunday, August 25, 2019
Idaho Central CU Buys Naming Rights to Rodeo Arena
Idaho Central Credit Union (Chubbuck, ID) will pay $45,000 per year for the naming rights to the Roundup arena in Lewiston, ID.
The sponsorship agreement is for five-years.
The venue will be called the Idaho Central Credit Union arena.
The sponsorship will include Idaho Central Credit Union signs and banners around the arena, and frequent mentions of the company by the event announcer. The credit union will also be provided with seats at the Roundup for its employees and guests.
Read more.
The sponsorship agreement is for five-years.
The venue will be called the Idaho Central Credit Union arena.
The sponsorship will include Idaho Central Credit Union signs and banners around the arena, and frequent mentions of the company by the event announcer. The credit union will also be provided with seats at the Roundup for its employees and guests.
Read more.
Friday, August 16, 2019
Provident CU Buys Naming Rights to University Event Center
San José State University and Provident Credit Union (Redwood City, CA) entered into an $8.1 million, 20-year partnership agreement to rename The Event Center at San José State University to Provident Credit Union Event Center.
The Event Center seats 5,000 and is the home of Spartans basketball.
The agreement includes signage at the facility and on nearby roadways; the opportunity to sponsor or participate in university events; and the opportunity to provide the campus with financial literacy awareness clinics.
The California State University Board of Trustees approved the venue renaming and broader agreement at its July 24 meeting.
The CEO of Provident Credit Union is an alumnus of San José State University.
Read the press release.
The Event Center seats 5,000 and is the home of Spartans basketball.
The agreement includes signage at the facility and on nearby roadways; the opportunity to sponsor or participate in university events; and the opportunity to provide the campus with financial literacy awareness clinics.
The California State University Board of Trustees approved the venue renaming and broader agreement at its July 24 meeting.
The CEO of Provident Credit Union is an alumnus of San José State University.
Read the press release.
Thursday, August 1, 2019
Policy Advocate Calls for Illinois CUs to Pay Their Fair Share of Taxes
Peter Prickett, President of Council for Sound Tax Policy, has called for credit unions, especially the largest, to pay their fair share of the tax burden in Illinois.
Prickett stated that most consumers don't see any differences between banks and credit unions. Credit unions offer the same products and services as banks. And the largest Illinois credit unions tower over the majority of community banks they compete with.
In an opinion letter, Prickett pointed out that if the 16 largest Illinois credit unions had paid their fair share in 2018, this would have resulted in $20 million to $27 million in additional tax revenues to the state.
Prickett noted that 3 of Illinois largest credit union have bought naming rights to sports stadiums and signed exclusive sponsorship deals with sports teams, but paid nothing in income taxes.
Pricket wrote that "Illinois taxpayers should consider whether now is the time to ... end the antiquated income tax exemption for credit unions in Illinois."
Read the Op-Ed.
Prickett stated that most consumers don't see any differences between banks and credit unions. Credit unions offer the same products and services as banks. And the largest Illinois credit unions tower over the majority of community banks they compete with.
In an opinion letter, Prickett pointed out that if the 16 largest Illinois credit unions had paid their fair share in 2018, this would have resulted in $20 million to $27 million in additional tax revenues to the state.
Prickett noted that 3 of Illinois largest credit union have bought naming rights to sports stadiums and signed exclusive sponsorship deals with sports teams, but paid nothing in income taxes.
Pricket wrote that "Illinois taxpayers should consider whether now is the time to ... end the antiquated income tax exemption for credit unions in Illinois."
Read the Op-Ed.
Tuesday, July 30, 2019
Greater Iowa CU Buys Naming Rights to Ball Field
The City of Waukee (Iowa) and the Waukee Betterment Foundation announced that Greater Iowa Credit Union will be the sole naming rights sponsor of Waukee’s Miracle League™ ball field, which is slated to open in 2022.
Greater Iowa Credit Union donated $250,000 to the project.
But it seems to me that the credit union received something in value --- the naming rights to the ball field -- in return for the funds. So, is this really a donation.
Read the press release.
Greater Iowa Credit Union donated $250,000 to the project.
But it seems to me that the credit union received something in value --- the naming rights to the ball field -- in return for the funds. So, is this really a donation.
Read the press release.
Saturday, July 27, 2019
Landmark CU Signs Sponsorship Deal with Pro Hockey Team
The Milwaukee Business Journal is reporting that Landmark Credit Union (New Berlin, WI) has entered into a three-year sponsorship agreement with the Milwaukee Admirals of the American Hockey League.
The Milwaukee Admirals will play on the Landmark Credit Union Rink at UW-Milwaukee Panther Arena over the duration of the deal.
Landmark will be the sponsor of the Admirals' smartphone app and the Admirals Pucks for Patriots Program.
Also, Landmark will have signage throughout the arena, including a ticket window, and have an animated Landmark Lighthouse that will be displayed on the arena's video board following each Admirals home game.
The price tag of the sponsorship deal was nor disclosed.
Read the story.
The Milwaukee Admirals will play on the Landmark Credit Union Rink at UW-Milwaukee Panther Arena over the duration of the deal.
Landmark will be the sponsor of the Admirals' smartphone app and the Admirals Pucks for Patriots Program.
Also, Landmark will have signage throughout the arena, including a ticket window, and have an animated Landmark Lighthouse that will be displayed on the arena's video board following each Admirals home game.
The price tag of the sponsorship deal was nor disclosed.
Read the story.
Tuesday, June 25, 2019
Chartway FCU Buys Naming Rights to ODU Arena
Old Dominion University (ODU) and Chartway Federal Credit Union (Virginia Beach, VA) have signed a 10-year naming rights agreement for the 8,400-seat arena in the Ted Constant Convocation Center complex.
The arena will now be named Chartway Arena in recognition of the $4.25 million agreement. Chartway will also become the official credit union of ODU Athletics.
The agreement also establishes the Chartway-Constant Athletic Scholarship Fund. The fund will award a total of $25,000 in scholarships annually to student-athletes. The fund will continue each year throughout the contract.
Read the press release.
The arena will now be named Chartway Arena in recognition of the $4.25 million agreement. Chartway will also become the official credit union of ODU Athletics.
The agreement also establishes the Chartway-Constant Athletic Scholarship Fund. The fund will award a total of $25,000 in scholarships annually to student-athletes. The fund will continue each year throughout the contract.
Read the press release.
Thursday, May 30, 2019
Numerica CU Buys Naming Rights to Pavilion
Numerica Credit Union (Spokane Valley, WA) bought the naming rights to the Pavilion at the Southridge Sports and Events Center in Kennewick, Washington.
The credit union will pay $680,000 for the naming rights agreement.
The term of the sponsorship agreement is for 8 years and can be renewed for another 5 years.
The city council approved the naming rights deal on May 21.
Read agenda item 7a.
The credit union will pay $680,000 for the naming rights agreement.
The term of the sponsorship agreement is for 8 years and can be renewed for another 5 years.
The city council approved the naming rights deal on May 21.
Read agenda item 7a.
Saturday, May 25, 2019
American 1 CU Buys Naming Rights to Arena
American 1 Credit Union (Jackson, MI) bought the naming rights to a sports venue at Spring Arbor University.
American 1 CU paid $250,000 for the renovation of McDonald Athletic Center and the naming rights to the Arena.
The sports venue will be called “The Arena Sponsored by American 1 Credit Union”.
Read more.
American 1 CU paid $250,000 for the renovation of McDonald Athletic Center and the naming rights to the Arena.
The sports venue will be called “The Arena Sponsored by American 1 Credit Union”.
Read more.
Wednesday, February 20, 2019
Numerica CU Buys Naming Rights to Two Riverfront Park Attractions
The Spokane (WA) Park Board on February 14th approved a naming rights deal with Numerica Credit Union and the Riverfront Skate Ribbon and SkyRide.
Numerica CU will pay $90,000 per year for the naming rights. The length of the deal is from 2019 to 2028.
The deal will also allow Numerica to secure the naming rights for the Christmas Tree Lighting ceremony and will give the credit union the first right of refusal for an ATM at the location.
The agreement also provides the title sponsor the option of paying $10,000 per year for the naming rights to the Parkway.
Read more.
Read the sponsorship agreement.
Numerica CU will pay $90,000 per year for the naming rights. The length of the deal is from 2019 to 2028.
The deal will also allow Numerica to secure the naming rights for the Christmas Tree Lighting ceremony and will give the credit union the first right of refusal for an ATM at the location.
The agreement also provides the title sponsor the option of paying $10,000 per year for the naming rights to the Parkway.
Read more.
Read the sponsorship agreement.
Saturday, November 17, 2018
Texas Trust CU Buys Naming Rights to Epic Theater
Texas Trust Credit Union (Arlington, TX) bought the naming rights to the Epic Theater in the City of Grand Prairie (TX).
The five-year agreement gives Texas Trust naming rights along with signage and advertising opportunities, and more.
The price tag of the five-year sponsorship agreement was not disclosed.
Read more.
The five-year agreement gives Texas Trust naming rights along with signage and advertising opportunities, and more.
The price tag of the five-year sponsorship agreement was not disclosed.
Read more.
Monday, November 5, 2018
Scott CU Sponsors NHL's St. Louis Blues
Scott Credit Union (Edwardsville, IL) and the St. Louis Blues announced a five-year sponsorship agreement.
Scott Credit Union’s agreement with the Blues includes naming rights to the new exclusive Rinkside Club & Pub 67 inside of the Enterprise Center.
The agreement also includes signage for the credit union in the arena and in concourse areas during events.
The price tag of the sponsorship deal was not disclosed.
Read the press release.
Scott Credit Union’s agreement with the Blues includes naming rights to the new exclusive Rinkside Club & Pub 67 inside of the Enterprise Center.
The agreement also includes signage for the credit union in the arena and in concourse areas during events.
The price tag of the sponsorship deal was not disclosed.
Read the press release.
Thursday, September 27, 2018
Wesom CU Buys Naming Rights to Pauley Pavilion at UCLA
UCLA and Wescom Credit Union (Pasadena, CA) have agreed to a 10-year, $38 million sponsorship deal, which includes renaming Pauley Pavilion.
Going forward, the school's basketball arena will be called the Edwin W. Pauley Pavilion presented by Wescom.
The partnership agreement names Wescom as the exclusive banking partner for the UCLA Campus Life program, the UCLA Alumni Association, UCLA Athletics and the Rose Bowl.
Additional elements of the agreement include establishing a Wescom branch in Ackerman Student Union and installing five Wescom ATMs around campus.
Read the press release.
Going forward, the school's basketball arena will be called the Edwin W. Pauley Pavilion presented by Wescom.
The partnership agreement names Wescom as the exclusive banking partner for the UCLA Campus Life program, the UCLA Alumni Association, UCLA Athletics and the Rose Bowl.
Additional elements of the agreement include establishing a Wescom branch in Ackerman Student Union and installing five Wescom ATMs around campus.
Read the press release.
Wednesday, August 29, 2018
Kitsap Credit Union Buys Naming Rights to High School Athletic Complex
Kitsap Credit Union (Bremerton, WA) purchased the naming rights to the athletic complex at Central Kitsap High School.
The credit union paid $500,000 for the naming rights and advertising space at the athletic complex. The funds will be used to offset the cost of bleachers at the new football stadium and track.
The athletic complex will be known as Kitsap Credit Union Athletic Complex.
The agreement is for six years.
Read the story.
The credit union paid $500,000 for the naming rights and advertising space at the athletic complex. The funds will be used to offset the cost of bleachers at the new football stadium and track.
The athletic complex will be known as Kitsap Credit Union Athletic Complex.
The agreement is for six years.
Read the story.
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