Sunday, February 9, 2020

Affinity Plus CU Buys Naming Rights to Concert Venue

Affinity Plus Credit Union (Saint Paul, MN) on February 5 bought the naming rights to a new concert venue in Minneapolis.

As part of the seven-year sponsorship agreement, the venue’s official name will change to “The Fillmore Presented by Affinity Plus Federal Credit Union.”

The $2.4 billion credit union’s name will also be stamped on everything from tickets to social media posts.

The credit union will have several ATMs at the venue.

The concert venue has a seating capacity of 1,850 people.

The price tag for the naming rights to the concert venue was not disclosed.

Read more.
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