Wednesday, July 18, 2018

Capital Credit Union Buys Naming Rights to New Stadium

Capital Credit Union (Green Bay, WI) bought the naming rights to a new $10 million multi-purpose stadium in Ashwaubenon (WI).

The stadium will be used for baseball, soccer, concerts and community activities.

The new stadium will be called Capital Credit Union Park.

The price for the naming rights agreement was not disclosed.

Such naming right deals by credit unions are becoming more common.

But is this the best use of the generous taxpayer subsidy that credit unions receive? How does this fulfill the public policy mission of credit unions to serve people of modest means?

Read the story.

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