Wednesday, May 18, 2016

Michigan First CU Signs Sponsorship Deal

Lathrup Village-based Michigan First Credit Union has signed a corporate sponsorship deal to become the first Cornerstone Partner at the $627.5 million Little Caesars Arena under construction.

The deal includes naming rights to the unique rafters-level gondola seating above the ice that is for fans and media attending Detroit Red Wings games or other events.

Financial terms of the deal between the $780 million credit union and Olympia Entertainment, which handles business operations for the Red Wings, were not disclosed.

Read the article.
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