Friday, April 24, 2015

Ascend FCU Buys Naming Rights to Nashville Amphitheater

Tullahoma-based Ascend Federal Credit Union has bought the naming rights to the West Riverfront Park amphitheater in Nashville.

The venue will be known as Ascend Amphitheater.

The amphitheater can hold up to 6,800 people and will open July 30.

The deal is for 10 years. However financial terms were not disclosed.

The buying of naming rights to arenas by credit unions is becoming a regular occurrence, but in my opinion represents an abuse of the credit union tax exemption.

Read the article.

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